Lydell Michaels
Sales Professional
USA
Profile Info
About Me
Accomplished Business Owner with a proven track record of driving
growth and profitability across diverse industries, including digital
marketing, consulting, logistics, and lingerie retail. Skilled at leveraging
digital strategies to enhance brand visibility, attract new customers, and
optimize operations.
Demonstrated expertise in supply chain management, logistics
operations, merchandising, and customer service. Successfully
implemented technology solutions to streamline processes, improve
efficiency, and reduce costs. Committed to delivering exceptional
customer experiences and building lasting relationships. Proactive
problem-solver with a strong ability to adapt to new challenges and
industry trends.
Seeking a leadership role where I can leverage my skills
to drive innovation and achieve strategic objectives in the digital
marketing, consulting, logistics, and lingerie retail sectors.
Technical Skills:
Digital marketing tools and platforms (e.g., Google Analytics, SEO
tools, social media platforms)
E-commerce platforms and online retail management
Supply chain management and logistics software
Data analysis and reporting
Soft Skills:
Strong leadership and team management
Effective communication and interpersonal skills
Problem-solving and analytical thinking
Time management and organization
Industry-Specific Skills:
Sales development and business planning
Customer relationship management
Inventory management and merchandising
Trend analysis and market research
Delivered innovative digital marketplace solutions that increased client revenue by an average of 25-40%. Provided businesses with everything they need to be found and
succeed online.
Developed a state-of-the-art platform with unmatched accuracy and
efficiency.
Outperformed competitors by delivering tangible results.
Led a team of 300 digital professionals to deliver world-class digital
marketing and web design services.
Specialized in digital marketing strategies for real estate agencies, law
firms, and businesses of all sizes.
Achieved a 20-40% increase in client revenue through targeted digital
marketing campaigns.
Successfully managed projects and teams to deliver high-quality
results on time and within budget.
Led product scoping exercises to identify market opportunities and
develop innovative product concepts.
Reduced expenses by 15% through cost-saving initiatives and
efficient resource allocation.
Tracked industry trends and capitalized on emerging opportunities to
adapt to changing market demands.
Monitored employee performance and controlled expenses to
achieve budget targets.
Business Owner April 2014 – Current LURTICO CONSULTING GROUP |
Kirkland, Washington
RE TAI L S TORE OWN ER- LOG I S T ICS
CO M PA N Y OWN ER
Business Owner October 2018 – Current DE’LA TREND RETAIL STORE
Everett, Washington
LOGISTICS TRAVEL
Increased revenue by 60% through strategic sales initiatives and effective
team leadership. Improved customer satisfaction by 30% by
implementing targeted training programs and fostering positive
customer interactions. Streamlined operations and reduced costs by 15%
through efficient inventory management, budgeting, and expense
control.
Leadership and Team Management:
Built a cohesive and high-performing team by identifying and
onboarding talent.
Conducted performance evaluations and implemented training
programs to develop employee skills.
Fostered a positive work environment that emphasized customer
service and teamwork.
Sales and Revenue Growth:
Executed innovative marketing and sales strategies to drive
revenue growth.
Developed strong vendor partnerships to secure quality products
and competitive pricing.
Focused on creating exceptional customer experiences to
increase customer loyalty and sales.
Operations and Efficiency:
Established clear policies and procedures for recordkeeping and
sales processes.
Identified and resolved operational inefficiencies through regular
review of business activities.
Maintained accurate financial records and controlled expenses to
achieve budget targets.
Business Owner April 2012 – Current
On Point Logistics & Transportation | Seattle, WA
Led business expansion across the US, overseeing new shipping and
logistics.
Increased operational efficiency by 50% through implementing
improved procedures and addressing systematic weaknesses.
Developed and implemented targeted training programs resulting in
a 20% improvement in employee performance.
Boosted revenue by 60% through a combination of innovative sales
strategies and strong partnership building.
Streamlined operations and controlled costs by establishing clear
policies and procedures, generating accurate reports, and proactively
identifying financial issues.
Work Experience
See Resume